ButterCut Video Editor

I created a series of videos to introduce Buttercut, an open source video editing agent. These videos created more than 90 percent of inbound traffic to Buttercut.

ButterCut is a set of agent skills to process footage and generate narrative roughcut as well as a Ruby Library to build timelines. ButterCut works with Final Cut, DaVinci Resolve, and Adobe Premiere.

  • Thousands of downloads
  • 500+ GitHub stars
  • 80+ forks

Bike Security

I'm passionate about bike security, particularly why bike companies neglected to add GPS to bicycles for years despite the technology being cheap and ubiquitous in everything else.

With these videos, I hoped to push bike manufacturers to include GPS in their bikes a day or two sooner than they would have otherwise.

  • 1M+ views
  • Thousands in ad revenue
  • Thousands in affiliate revenue

A/B Testing

Created a series of thumbnail A/B testing videos hoping to build a funnel for TubeSalt customers. These were a bit of a failure, and maybe early evidence we'd never find product-market fit.

  • Low view counts
  • Minimal engagement
  • No product market fit